Onboard bliss: Bespoke wellness & lifestyle experiences with Princess Yachts

Signature by Princess is a premium design service allows owners to be able to tailor their yacht to become their own haven of wellness. Signature provides owners with a seamless, end-to-end personalisation experience, from initial inspiration to final execution, ensuring every yacht reflects the lifestyle and vision of its owner.

Your yacht can be an ideal space for relaxation and the Signature team have been helping owners to take this to the next level. The Signature designs can reimagine layouts, refine interiors, and introduce custom features to create something that fits perfectly with the owner’s needs.

One standout Princess S80 featured a bespoke sauna and treatment chair, as well as a customised owner’s stateroom with freestanding bath. Other owners have chosen custom gyms or private cinema suites. Each solution is unique, but all reflect Princess’ commitment to craftsmanship, creativity, and individuality.

 “Signature allows us to focus entirely on what our customers imagine their yacht could be, and then push beyond that,” says Andy Lawrence, Director of Design and Development at Princess. “Whether it’s a subtle material change or a complete reconfiguration of space, our role is to turn ideas into reality. Every yacht becomes a reflection of its owner, considered, distinctive, and unmistakably personal.”

While design sets the stage, wellness is brought to life through experience. Many owners complement bespoke spaces with visiting specialists for massage, yoga, fitness, or holistic programmes.

According to Emmeline, Founder of Angels on Board, demand for wellness has shifted significantly:

She notes that Princess yachts, with adaptable layouts and thoughtfully designed spaces, are particularly well suited to bespoke experiences. “Yachts are exclusive bubbles of luxury in the most beautiful locations on earth. They allow guests to experience wellness in a deeply personal way, shaped entirely around them.”

Trends are evolving, from Pilates and recovery-focused facilities such as ice baths, to advanced skincare treatments. Princess yachts are designed to adapt alongside these lifestyle priorities, ensuring owners can refine and reimagine spaces as their needs change.

The most powerful aspect of wellness at sea is its simplicity. Away from schedules and distractions, yachts create space to reconnect. Exceptional onboard wellness is defined not only by equipment but by how spaces make people feel. A typical vision of perfect wellness aboard might include an indoor-outdoor flow at beach club level: yoga at sunrise, a sauna followed by an ocean plunge, and a restorative treatment overlooking the water. Signature by Princess ensures these experiences are seamlessly integrated into the yacht’s design.

Signature by Princess marks a new chapter in bespoke yachting, uniting craftsmanship, creativity, and personal wellbeing under a single vision. By designing yachts around real lifestyles, not just journeys, Princess ensures that wellness is experienced naturally every day on board.